ROI

Calculator

Live Chat ROI Calculator

Calculate how much revenue live chat could add to your business and see how quickly the investment pays for itself.

Your current numbers

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Enter your numbers to see your ROI

We’ll estimate your conversion lift, new revenue, payback period, and annual return in one view.

How we calculate your ROI

We apply a conservative 20% lift to your current conversion rate, then compare the extra revenue against Chatting's pricing once you move past free: Growth is $20/month with 3 members included, then $6/member/month.

  • E-commerce average conversion: 2-3%
  • E-commerce with chat: 3-4%
  • B2B sites often see stronger qualification lift when response speed improves

Why live chat lifts conversion

  • Answer questions while buying intent is still high.
  • Reduce hesitation on pricing, shipping, and fit before visitors bounce.
  • Build trust by showing a real team is available to help.
  • Recover would-be lost revenue without adding more ad spend.

FAQ

Is 20% a realistic conversion increase?

It's conservative. Studies show 10-30% improvements, and some businesses see larger gains when live chat removes buyer hesitation.

What if I don't have 10,000 visitors?

The math still works at smaller volumes. Fewer visitors just means each saved conversion matters even more.

What if I can't answer chats all day?

Set business hours and use offline capture. Even part-time availability can outperform a slow contact form.

How long until I see results?

Usually within the first week. Unlike SEO or ad experiments, live chat changes the buyer experience immediately.

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